Partnered with
Tribela - Empowering The Community
At Tribela, we are redefining what social media can be for communities. Through thoughtful design and innovative technology, we aim to create a safer, more empowering digital experience. By addressing critical challenges such as safety, user control, and trust, Tribela prioritizes well-being and fosters meaningful connections that inspire growth and creativity.
Our Mission
At Tribela, our mission is to redefine social media as a platform that prioritizes safety, empowerment, and authentic connections for all. By leveraging innovative technologies, including machine learning and AI, alongside intentional design, we aim to foster trust, promote well-being, and ensure user autonomy. Tribela is committed to creating a digital space where users feel empowered to engage, connect, and grow in an environment that respects individuality and protects well-being.
Our Vision
Our vision is to create a community-centered social hub where users of all ages can safely connect, learn, and grow. Tribela aims to be more than just a platform—it’s a space for shops, schools, and community pages, fostering meaningful relationships and collaboration. By prioritizing safety, trust, and well-being, we strive to transform social media into a force for good, empowering individuals to thrive in a supportive and inclusive digital environment.
Our Commitment
At Tribela, we are committed to addressing the challenges of safety, user control, and well-being at the core of everything we do. By prioritizing user autonomy and designing for positive impact over engagement-driven metrics, we aim to empower individuals to take control of their online experiences. Through thoughtful innovation and intentional design, Tribela creates a trusted space where meaningful connections and safety always come first.
Our Team
The team behind Tribela is united by a shared vision to revolutionize social media for all. With expertise spanning technology, business, and user experience, we are dedicated to building a platform that prioritizes safety, user autonomy, and meaningful connections. By combining innovation with a deep understanding of users' needs, we are paving the way for a safer, more empowering digital future.
Natalie Boll
Founder & CEO
Natalie Boll is a seasoned entrepreneur with over 20 years in media, known for leading award-winning projects. Inspired by personal experiences, she founded Tribela to create a safe, empowering social media platform that prioritizes safety, privacy, and user autonomy. Natalie is assembling a passionate team to redefine the digital future for the next generation.
Gatis Mikelsons
CSO - Machine Learning & AI
With a PhD in theoretical physics and extensive expertise in machine learning, Gatis Mikelsons applies cutting-edge techniques to real-world problems. As a co-founder of Veer and an advisor, his insights help Tribela build robust, scalable, and secure AI-driven systems.
Marit Brademann
Team Lead
Marit Brademann blends social science and digital design to lead Tribela’s ethical design initiatives. Currently a philosophy graduate student, she ensures the platform embodies core values like agency, equality, and privacy while empowering users through safe digital experiences.
Zhifeng Chen
Digital Economy & Platform Innovation
Zhifeng Chen, PhD, combines academic expertise in international development and contemporary Chinese studies with business acumen. His deep knowledge of digital industries and consumer ecosystems drives innovative solutions in Tribela’s evolving platform economy.
Lindsay Powell
Community
Lindsay is an experienced educator with 15 years of expertise teaching Chemistry and Psychology across national and international curricula, including the International and European Baccalaureates. A qualified teacher with degrees from Oxford and Nottingham, she has since transitioned to roles in careers education, including co-founding an AI-focused start-up and her own business connecting communities with schools.
Advisors
Rachel Bautisa
Advisor – Marketing & Strategy
Rachel Bautista is a marketing expert with over 20 years of experience driving growth for companies like Meta and Visa. She specializes in innovative, customer-focused strategies that bridge brand and product marketing, providing Tribela with invaluable insights into scaling and engagement.
Sakshi Chadha
Advisor – Advertising, Privacy & Enterprise Solutions
Sakshi Chadha brings over a decade of experience in advertising, programmatic media, and consumer privacy through leadership roles at Facebook, Pinterest, and Amazon. Specializing in enterprise technology and market strategies, she ensures Tribela stays at the forefront of innovation while maintaining trust and transparency in its approach to user data and advertising solutions.
Brittan Smith
Advisor – Social Media & Community Strategy
Britt Smith brings over a decade of experience in branding and social media strategy to Tribela. She specializes in building creator networks and meaningful communities that drive engagement, fostering loyalty and growth for digital platforms.
Alen Beganovic
Advisor – Cybersecurity
Alen Beganovic brings 20+ years of cybersecurity expertise to Tribela, ensuring the platform remains a safe space for users. His guidance on secure digital infrastructures is key to protecting teens from online threats.
Caroline Keefe
Overseeing strategy and go-to-market
Caroline has been in sales and strategy for 7 years, spending nearly 6 years of her time at Salesforce. She held multiple roles, from leading a business development team as a second-line leader, to spending 2.5 years as an Account Executive, working with current and prospective customers in the healthcare and technology industries. Caroline is passionate about technology and AI, along with the ethical concerns surrounded with technology as our world becomes more advanced. Independently, she has been running her own sales strategy consulting business, working with growing technology and professional services organizations on their sales and go-to-market strategies.
